Great concept – you can learn a lot from viewing the techniques used in this video. I didn’t even realize it was an ad until the end – great example of subtle viral marketing. More than 3,000,000 views since July 2009.
I’ve posted a couple of related videos as well – one is PEN Giant, a second stop motion video created using the Olympus PEN camera, released May 16, 2010; and then the Making of PEN Giant – giving you a behind the scenes look at how the project came together.
But first, enjoy the PEN story!